Picture this: You drive down Commercial Street in Salem, Oregon, and two similar office buildings catch your eye. One has brown, patchy grass and overgrown shrubs. The other displays vibrant green lawns, colorful seasonal flowers, and well-trimmed trees. Which property would you choose for your business?
This scenario plays out daily across Salem. Commercial property owners who invest in strategic landscaping see real returns on their investment. The difference between neglected and professionally maintained outdoor spaces can mean thousands of dollars in property value.
The Salem Commercial Real Estate Reality
Salem’s commercial real estate market has grown competitive in recent years. Business owners and tenants have more choices than ever before, and first impressions matter more now than they did five years ago.
Commercial properties in Salem face unique challenges. The Pacific Northwest climate brings wet winters and dry summers, so properties need landscaping that works year-round. Smart property owners understand this challenge and turn it into an opportunity.
What is the ROI on commercial landscaping?
Studies show commercial landscaping returns 100% to 200% on investment. In Salem specifically, well-landscaped commercial properties sell for 7% to 15% more than similar properties without professional landscaping.
Real Numbers: The Cost-Benefit Analysis
Let’s break down the actual numbers. A typical commercial property in Salem might invest $15,000 to $25,000 in initial professional landscaping. This includes design, installation, and first-year maintenance.
Here’s what that investment typically yields:
- Property value increase: $30,000 to $50,000
- Higher rental rates: 5% to 10% premium
- Reduced vacancy rates: Properties stay occupied 20% longer
- Lower maintenance costs: Proper plant selection reduces long-term upkeep
How much should a business invest in landscaping?
Financial experts recommend allocating 1% to 3% of your property’s value to landscaping annually. A $500,000 commercial property means $5,000 to $15,000 per year.
This might seem significant, but consider the alternative. Neglected properties lose value over time. They attract fewer quality tenants and require more expensive repairs.
Sustainable Design Elements That Add Value
Salem property owners increasingly choose sustainable landscaping options. These choices provide immediate benefits and long-term value increases.
Native Plant Selection
Oregon’s native plants thrive in Salem’s climate. They require less water, fertilizer, and maintenance. Popular choices include:
- Oregon grape for year-round color
- Pacific ninebark for seasonal interest
- Sword ferns for shaded areas
- Native grasses for low-maintenance ground cover
Water-Smart Irrigation
Modern irrigation systems reduce water usage by 30% to 50%. Drip irrigation and smart controllers adjust watering based on weather conditions. These systems pay for themselves through reduced utility bills.
Permeable Hardscaping
Permeable pavers and decorative gravel manage stormwater runoff. Salem’s building codes increasingly favor these solutions, which prevent flooding and reduce property insurance costs.
Seasonal Color Programs
Professional services rotate seasonal flowers and decorations. Spring tulips and summer annuals keep properties looking fresh, while fall displays and winter arrangements maintain curb appeal year-round.
Does Professional Landscaping Increase Property Value?
The answer is a definitive yes. Professional landscaping increases property value through multiple channels:
Immediate Value Boost
Professional installation creates instant curb appeal. Property appraisers consider landscaping when determining market value. Well-designed outdoor spaces can add 5% to 15% to property valuations.
Long-Term Asset Protection
Quality landscaping protects buildings from weather damage, proper drainage prevents foundation issues, and strategic tree placement reduces energy costs through natural cooling and wind protection.
Income Generation
Attractive properties command higher rents and experience lower vacancy rates. Businesses choose locations that impress their customers and employees.
The Salem Advantage: Working with Local Climate
Salem’s unique climate offers landscaping advantages. The growing season extends from March through October, and mild winters allow for year-round outdoor improvements.
Spring Planning (March-May)
Spring is the ideal time for major landscaping projects. Soil conditions are perfect for planting, and business owners can plan improvements before peak leasing season.
Summer Maintenance (June-August)
Regular maintenance keeps properties looking professional during busy summer months. Consistent watering and pruning maintain the investment.
Fall Preparation (September-November)
Fall plantings establish strong root systems before winter. Seasonal decorations extend curb appeal through the holidays.
Winter Planning (December-February)
Winter provides time for planning next year’s improvements. Professional landscape designers develop comprehensive plans during slower months.
Practical Implementation Steps
Step 1: Professional Assessment
Start with a professional landscape assessment. Experienced designers identify opportunities and potential problems. They understand Salem’s specific soil conditions and climate patterns.
Step 2: Budget Planning
Develop a realistic budget that includes installation and ongoing maintenance. Quality installations require professional expertise and proper materials.
Step 3: Phased Implementation
Large projects can be completed in phases. Priority areas include main entrances, parking areas, and highly visible perimeter spaces.
Step 4: Maintenance Contracts
Regular maintenance protects your investment. Professional services ensure consistent appearance and plant health.
Common Mistakes to Avoid
Choosing Wrong Plants
Plants that struggle in Salem’s climate require constant replacement. Work with professionals who understand local growing conditions.
Ignoring Irrigation Needs
Salem’s dry summers require efficient watering systems. Hand-watering is time-consuming and often inadequate for commercial properties.
Skipping Professional Design
DIY landscaping often lacks cohesive design and proper plant spacing. Professional designers create attractive, functional outdoor spaces.
Neglecting Maintenance
Beautiful landscapes require ongoing care. Neglected installations quickly lose their appeal and value.
Measuring Your Investment Success
Track specific metrics to measure landscaping ROI:
- Property appraisal values
- Rental rate comparisons
- Vacancy duration tracking
- Tenant retention rates
- Customer feedback
Most Salem property owners see positive results within six months of professional landscape installation.
Looking Forward: Salem’s Landscaping Future
Salem’s commercial landscape industry continues evolving. New technologies make maintenance more efficient, and sustainable practices become standard requirements.
Smart property owners who invest in professional landscaping today position themselves for future success. They create properties that attract quality tenants and maintain strong market values.
Your Next Steps
Professional landscaping transforms commercial properties from ordinary to exceptional. In Salem’s competitive market, quality landscapes deliver increased property values, higher rental income, and reduced vacancy rates.
Ready to increase your property’s value?
Contact Oasis Landscape today for a free commercial property assessment. Our team specializes in Salem’s unique climate and creates landscapes that deliver measurable returns on investment.
Call (503) 998-9183 or visit oasislawnworks.com to schedule your consultation.
